[CHALLENGE] Can you launch a $97 product and get sales in 7 days?

Launch a product in 7 days


I’ve posted the following exact question on few Fb startup groups and on my official fb page.
Can you launch a $97/ $197 workshop / course in 7 days or better in 48 Hours?

This question landed in my brain after I read 2 Ebooks and had a chance to watch a super course:
Ebook 1: “48 Hour Profit Express” by Jeremy Kennedy.
Ebook 2: “Big-Ticket Products In 24 Hours” by Jimmy D Brown.
The course: “Seed Launch Deep Dive” from the famous Jeff walker.

The 3 of them were wow, clear and to the point.
The 2 Ebooks explains the same technic; in Jimmy’s one, we have a walk through steps, and both do not go in depth about leads generation (except some suggestions).
Obviously, Jeff’s course is a complete one and the most expensive too, it has a step by step how to build a tiny list of 100 people or more, how to get the leads to tell you the necessary information you need to build your product, then how to deliver t by conference calls or private webinars etc.

Note: By product, I mean a course, a workshop, a training.

To resume the systems:

Think of the offer/product (something you are excited about and know, no need to be expert).
Get people to join a list/ group or whatnot, ask them their biggest challenges, then map your product accordingly.
Build a simple 2 pages sale system, a PayPal button, connected or not to your autoresponder.
Write the first email only (to be delivered automatically after the sale)
Announce the sale to the people interested.
If you sell , start delivering.

My thoughts:

-I do follow the 7 day startup system and in its Fb group, really useful to get simple clear 7 days steps from idea to launch, cool!
-The Ebooks talks about 48H, great! But my limiting beliefs are kicking right now.
-Jeff talks about a lot of tips and actions to take to set up the launch, but definitely, may take longer, as building a list, for a beginner may take more than 7 days.

My idea:

What results will I have if I mix the 3 systems with some marketing hacks then try to launch a product and get sales in 7 days maximum?
The challenge if you accept it, is to take action, launch a product and get sales in 7 days.
Yes, self, I accept the challenge and I think I’ll proceed with 3 major points:

  1. The product idea: what to offer? To who? What pricing structure? How to sell it? And finally, how to deliver it?
  2. Traffic and leads: what source of traffic? How to get people interested in the product fast?
  3. The sales process: Should I use a sale funnel or not, maybe I’ll simplify everything because 7 days, well, they are only 7 days.

Side note: a friend answered my question on FB, told me that he launched using his own managed group and got sales fast.
He asked the members of hid group what they struggle with sales or marketing, most comments were about sales.
He decided to create a 30 days challenge to get sales.
7 members were interested.
He set up a Leadpages/WordPress page with a buy button.
Contacted the 7 persons, got 5 of them to order.
He delivers the information by simple 30 days autoresponder.
I don’t have more details to share with you as for now, he is trying the model in a beta version and it’s not public yet.

For the point N1 mentioned above:

I’m still not decided between offering a DFY BUSINESS or just a simple training, so we’ll post more soon.

Point N2:

Thinking about leads generation, I believe there are ways to get clients by using affiliate marketing.
How? Maybe setting up an affiliate system, contacting plenty of Fb groups admins then negotiate with them.

Point N3:

It depends on the product pricing, if it’s a low entry one, no need to complicate the things, but if it is a $97 and up, then, I must think about the sale process.

Your turn!
What do you think about all of this?
Do you believe it’s doable in just 7 days without followers, email list and a managed group?
Post your questions, answers below and I’ll get back to you asap.

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To be continued…

About The Author

Adel Kassouri

Digital nomad, marketer, idea tester, founder and Introvert !

  • Habeeb

    ok, will read again and re-read it once more to sink this in… 🙂

    • Enjoy that bro, and f you have any questions, do not hesitate.
      Ps: I’ll post more details in a couple of days.